Privacy policy

2.2 Customer account

If you have given your consent in accordance with Art. 6 (1) sentence 1 lit. a GDPR by choosing to open a customer account, we will use your data for the purpose of opening a customer account and for storing your data for future orders on our website. You can delete your customer account at any time, either by sending a message to the contact option described in this privacy policy or by using a function provided for this purpose in the customer account. After deleting your customer account, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond that, which is legally permitted and about which we inform you in this statement.

2.3 Contact

As part of customer communication, we collect personal data in accordance with Art. 6 (1) sentence 1 lit. b GDPR to process your inquiries if you voluntarily provide them to us when contacting us (e.g. via contact form or email). Mandatory fields are marked as such, as we require this data to process your contact request in these cases. The data that is collected is visible from the respective input forms. After processing your request, your data will be deleted, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) sentence 1 lit. a GDPR or we reserve the right to use your data beyond that, which is legally permitted and about which we inform you in this statement.

3. Data processing for the purpose of shipping processing

For the purpose of fulfilling the contract in accordance with Art. 6 (1) sentence 1 lit. b GDPR, we will forward your data to the shipping service provider commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.

Data transfer to shipping service providers for the purpose of shipping notification

If you have given us your express consent during or after your order, we will forward your email address to the selected shipping service provider in accordance with Art. 6 (1) sentence 1 lit. a GDPR, so that the shipping service provider can contact you before delivery for the purpose of delivery notification or coordination. You can revoke your consent at any time by sending a message to the contact option described in this privacy policy or directly to the shipping service provider at the contact address listed below. After revocation, we will delete your data provided for this purpose, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond that, which is legally permitted and about which we inform you in this statement.

When processing payments in our online shop, we work with the following partners: technical service providers, financial institutions, and payment service providers.

4.1 Data processing for transaction processing

Depending on the chosen payment method, we disclose the necessary data for processing the payment transaction to our technical service providers, who act as processors on our behalf, or to the designated financial institutions or payment service providers, as far as it is necessary for processing the payment. This serves the purpose of fulfilling the contract pursuant to Art. 6 (1) sentence 1 lit. b GDPR. In some cases, the payment service providers themselves collect the necessary data for processing the payment, for example, on their own website or through technical integration in the ordering process. The data protection policy of the respective payment service provider shall apply in this regard. If you have any questions regarding our partners for payment processing and the basis of our cooperation with them, please contact us using the contact information provided in this privacy policy.

4.2 Data processing for the purpose of fraud prevention and optimization of our payment processes

If necessary, we may provide our service providers with additional data, which they may use together with the necessary data for processing the payment as our processors for the purpose of fraud prevention and optimization of our payment processes (e.g., invoicing, processing of disputed payments, support of accounting). This serves the purpose of safeguarding our legitimate interests in fraud prevention or efficient payment management, pursuant to Art. 6 (1) sentence 1 lit. f GDPR, which outweigh any competing interests.

4.3 Identity and credit check when selecting Klarna payment services

Payment on account via Klarna, Klarna installment purchase If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter "Klarna"), we ask for your consent pursuant to Art. 6 (1) sentence 1 lit. a GDPR to allow us to transmit the necessary data for processing the payment and for an identity and credit check to Klarna. In Germany, the credit reporting agencies mentioned in Klarna's privacy policy may be used for identity and credit checks. Klarna uses the information received about the statistical probability of payment defaults for a balanced decision on the establishment, implementation, or termination of the contractual relationship. You may withdraw your consent at any time by sending a message to the contact information provided in this privacy policy. This may result in us no longer being able to offer you certain payment options. You may also withdraw your consent to the use of personal data for this purpose at any time by contacting Klarna directly.

5. Email advertising

5.1 Email newsletter with registration

When you register for our newsletter, we will use the data necessary for this purpose or separately provided by you to send you our email newsletter regularly, based on your consent according to Art. 6 para. 1 sentence 1 lit. a GDPR. You can unsubscribe from the newsletter at any time, either by sending a message to the contact option described below or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, which is permitted by law and about which we will inform you in this statement.

5.2 Email newsletter without registration and your right to object

If we receive your email address in connection with the sale of a product or service and you have not objected to this, we reserve the right to regularly send you offers for similar products from our range by email, based on § 7 para. 3 UWG. This serves to safeguard our legitimate interests, which outweigh any other interests, in addressing our customers for advertising purposes. You can object to this use of your email address at any time by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the promotional email, without incurring any costs other than the transmission costs according to the basic tariffs. After unsubscribing, we will delete your email address from the recipient list, unless you have expressly consented to further use of your data in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR or we reserve the right to use your data beyond this, which is permitted by law and about which we will inform you in this statement.

5.3 Newsletter dispatch

The newsletter may also be sent by our service providers as part of processing on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact the contact option described in this privacy policy.

Our service providers are based in and/or use servers in the following countries, for which the European Commission has established an adequate level of data protection by decision: United Kingdom.

Our service providers are based in and/or use servers in these countries: USA, Australia. There is no adequacy decision of the European Commission for this country/these countries. Our cooperation with them is based on these guarantees: Standard data protection clauses of the European Commission.

6. Cookies and other technologies General information

In order to make the visit to our website attractive and to enable the use of certain functions, we use technologies including so-called cookies on various pages. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e., after you close your browser (so-called session cookies). Other cookies remain on your end device and allow us to recognize your browser on your next visit (persistent cookies).

Protection of privacy on end devices When using our online offer, we use technologies that are absolutely necessary to provide the explicitly requested telemedia service. The storage of information on your end device or access to information already stored on your end device does not require your consent.

For non-essential functions, the storage of information on your end device or access to information already stored on your end device requires your consent. We would like to point out that if you do not give your consent, certain parts of the website may not be fully usable. Your consents, if given, will remain in effect until you adjust or reset the respective settings on your end device.

We also use the Google Optimize extension function of Google Analytics for creating and conducting tests.

For the purpose of optimizing our website's marketing, we use the so-called User-ID function. With this function, we can assign a unique, permanent ID to your interaction data across one or multiple sessions on our online platforms, and thus analyze your user behavior across devices and sessions.

The Google Signals extension function of Google Analytics allows for cross-device tracking for web analysis. If your internet-enabled devices are linked to your Google account and you have activated the "personalized advertising" setting in your Google account, Google can generate reports on your usage behavior (particularly cross-device user numbers) even when you switch devices. We do not process any personal data in this regard, and only receive statistics based on Google Signals.

The DoubleClick cookie enabled by the Google Analytics extension function is used for web analysis and advertising purposes, allowing your browser to be recognized when visiting other websites. Google will use this information to compile reports on website activity and provide further services related to website usage.

Google reCAPTCHA

For the purpose of protecting our web forms from abuse and spam by automated software (so-called bots), Google reCAPTCHA collects data (IP address, time of visit, browser information, as well as information about your use of our website) and analyzes your use of our website using JavaScript and cookies. In addition, other cookies stored in your browser by Google services are evaluated. There is no reading or storing of personal data from the input fields of the respective form.

Google Fonts

To ensure a consistent display of content on our website, data (IP address, time of visit, device and browser information) is collected through the script code "Google Fonts", transmitted to Google and subsequently processed by Google. We have no control over this subsequent data processing.

7.2 Use of Facebook services

Use of Facebook Pixel

We use Facebook Pixel as part of the technologies provided by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Facebook (by Meta)" or "Meta Platforms Ireland"). With Facebook Pixel, data (IP address, time of visit, device and browser information, as well as information about your use of our website based on events predefined by us, such as visiting a webpage or subscribing to a newsletter) is automatically collected and stored, from which usage profiles are created using pseudonyms. In the context of the so-called extended data matching, information is also hashed for matching purposes and stored, which can be used to identify individuals (e.g. names, email addresses, and phone numbers). For this purpose, a cookie is automatically set by Facebook Pixel when you visit our website, which enables recognition of your browser when you visit other websites using a pseudonymous cookie ID. Facebook (by Meta) will merge this information with further data from your Facebook account to compile reports on website activities and to provide further services related to website usage, especially personalized and group-based advertising.

The information about your use of our website automatically collected by Facebook (by Meta) technologies is generally transmitted to a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA and stored there. There is no adequacy decision by the European Commission for the USA. If the data transfer to the USA falls under our responsibility, our cooperation is based on standard data protection clauses of the European Commission. Further information on data processing by Facebook can be found in Facebook's (by Meta) privacy policy.

Facebook analytics

As part of the Facebook Business Tools, statistics on visitor activity on our website are created from data collected through Facebook Pixel. Data processing is based on an agreement on order processing by Facebook (by Meta). The analysis serves the optimal presentation and marketing of our website.

Facebook Ads (Advertising Manager)

We advertise this website on Facebook (by Meta) and other platforms through Facebook Ads. We determine the parameters of the respective advertising campaign. For the exact implementation, especially the decision on the placement of the ads with individual users, Facebook (by Meta) is responsible. Unless otherwise stated in the individual technologies, data processing is based on an agreement between joint controllers in accordance with Art. 26 GDPR. The joint responsibility is limited to the collection of data and its transmission to Meta Platforms Ireland. The subsequent data processing by Meta Platforms Ireland is not covered by this.

Based on the statistics created by Facebook Pixel on visitor activity on our website, we conduct group-based advertising on Facebook (by Meta) via Facebook Custom Audience by determining the characteristics of the respective target group. In the context of the extended data matching process (see above) used to determine the respective target group, Facebook (by Meta) acts as our processor.

Based on the pseudonymous cookie ID set by Facebook Pixel and the data collected about your usage behavior on our website, we conduct personalized advertising via Facebook Pixel Remarketing.

Through Facebook Pixel Conversions, we measure your subsequent usage behavior for web analysis and event tracking when you arrive at our website via a Facebook Ads advertisement. Data processing is based on an agreement on order processing by Facebook (by Meta).

8. Social Media

8.1 Social Plugins from Instagram (by Meta)

Our website uses social buttons from social networks. These are only integrated into the page as HTML links, so that no connection is established with the servers of the respective provider when you visit our website. If you click on one of the buttons, the website of the respective social network will open in a new window of your browser, where you can, for example, click the Like or Share button.

8.2 Our Online Presence on Facebook (by Meta), Instagram (by Meta)

If you have given your consent in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR to the respective social media operator, your data will be automatically collected and stored for market research and advertising purposes when you visit our online presence on the social media platforms mentioned above, from which usage profiles are created using pseudonyms. These can be used, for example, to display advertisements within and outside the platforms that presumably correspond to your interests. Cookies are usually used for this purpose. For detailed information on the processing and use of data by the respective social media operator, as well as a contact option and your rights and options to protect your privacy, please refer to the privacy policy statements of the providers linked below. If you still require assistance in this regard, please contact us.

Facebook (by Meta) is a service provided by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Meta Platforms Ireland"). The information about your use of our online presence on Facebook (by Meta) automatically collected by Meta Platforms Ireland is usually transferred to and stored on a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA. There is no adequacy decision of the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. The data processing in connection with the visit of a Facebook (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on insights data) can be found here.

Instagram (by Meta) is a service provided by Meta Platforms Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland ("Meta Platforms Ireland"). The information about your use of our online presence on Instagram automatically collected by Meta Platforms Ireland is usually transferred to and stored on a server of Meta Platforms, Inc., 1 Hacker Way, Menlo Park, California 94025, USA. There is no adequacy decision of the European Commission for the USA. Our cooperation with them is based on standard data protection clauses of the European Commission. The data processing in connection with the visit of an Instagram (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on insights data) can be found here.

9. Contact Information and Your Rights

9.1 Your Rights

9.2 Contact options

If you have any questions regarding the collection, processing, or use of your personal data, require information, correction, restriction, or deletion of data, as well as revocation of your given consent or objection to a specific use of data, please contact us directly using the contact details provided in our legal notice.